Sticky Marketing: Why Everything in Marketing Has Changed and What to Do about It PDF

by Grant Leboff : Sticky Marketing: Why Everything in Marketing Has Changed and What to Do about It
ISBN : #0749460504 | Date : 2011-02-15
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PDF-756c0 | Sticky Marketing provides a new set of rules for effective communications in a world transformed by new technology. It introduces a new model of customer engagement and asks “not what your marketing can do for you, but what your marketing can do for your customer.” Companies have to move away from the old marketing system of shouting messages at people to attracting them by providing value around … Sticky Marketing: Why Everything in Marketing Has Changed and What to Do about It
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[Pub.72VRD] Sticky Marketing: Why Everything in Marketing Has Changed and What to Do about It PDF | by Grant Leboff
Sticky Marketing: Why Everything in Marketing Has Changed and What to Do about It by by Grant Leboff
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